kieran james + design

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BOLLOCKS TO CANCER

Having endured hours of tedious men's health talks at school, I felt motivated to create a campaign that really spoke to my target audience.

 

Using the language they use themselves, I wanted to remove the embarrassment and stigma around this issue. The problem is that young men don’t openly talk about these issues and thus the signs go ignored and untreated

 I subsequently created an event for the campaign, as well as a series of posters and a pair of fund-raising pants. I want people to pro-actively get involved and be proud of their balls!

 

shortlisted creative conscience awards 2015

"testicular cancer is the most common form of cancer in men ages 15-35"

There were around 2,400 new cases of testicular cancer in the UK in 2014, that’s around 7 cases diagnosed every day.

©kieran james design + 2017

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BOLLOCKS TO

CANCER